Continent Worldwide Hotels Ploughs Ahead with Expansion Drives in Africa - Paul Ukpabio's Blog

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Saturday, 4 April 2020

Continent Worldwide Hotels Ploughs Ahead with Expansion Drives in Africa


Building up on its growth momentum in Europe, China and Asia, the hotel chain is progressively exploring opportunities in Africa via signings in Nigeria.

Continent Worldwide Hotels has pledged its support to the hospitality industry growth by continuing expansion across Africa. The group has recently signed management agreement of a new 70 rooms beautiful hotels in Akure, the Ondo State Capital,

Southwest Nigeria. Building up on its growth momentum, the brand is aggressively exploring further opportunities in Ghana, Togo, Nigeria, Kenya, Ethiopia and Malawi. It currently has hotels and resorts under negotiations across Nigeria in Lagos and Port Harcourt as well as Lome in the Republic of Togo, West Africa.

The new Continent Hotel, Akure – Nigeria, situated at Alagbaka Extension, Opposite Federal Secretariat, Akure, Ondo State, South West, Nigeria shall pride itself as the first International Hotel to open in the Ondo State capital when it opens to the public by the third quarter 2020. The 70 mixed-rooms property is poised to offer Deluxe and Twin rooms with complementing Executive and Presidential Suites. Also for the customers’ delights are Apartment like Studios for the long staying business or holiday centric minds. The hotel has a range of leisure facilities including restaurant and Lounge, swimming pool, gym, multipurpose meeting room and conference facilities.

Mr. Bogac Gulderen, Vice President Operations & Franchise Development Global of Continent Worldwide Hotels, said, “Despite the current global pandemic challenges, it is important to focus on long-term strategies to proactively target recovery in the hospitality sector. At Continent Worldwide Hotels, we are confident that it is only a matter of time before our industry turns around, and therefore, all of us must continue to work together by prioritizing our goals to prepare for a better future. We remain committed to expand our footprint in our target markets offering superior brand standards and exceptional management options to hotel owners with flexible terms tailored for diverse market segments. The Nigerian hotel sector shall experience our service uniqueness with the opening on the Continent Hotel – Akure later in the year”

Continent Worldwide Hotels is uniquely positioned in the upscale and midscale segments with complementary and well differentiated brands designed to provide a solid return on investment for owners, employees and greater value to guest, noted Mrs Motunrayo Oni, the Vice President for West Africa, under whose supervision the brand is experiencing expansions into West Africa.

In keeping with Continent Hotel’s Corporate social responsibility Dr Wasiu Babalola, the Senior Vice President / CEO for Africa shared plans for contributing to community welfare initiatives in Africa. He stated, “We will invest back in the community as well as the development of people who work for us with an aim to improve lives. Our goal is to become the strongest and most preferred employer by supporting critical social causes such as funding and resources supports for existing hospitality professional bodies, mentorship programme towards the building of the next generation managers for the Continent and the establishment of the Continent Hospitality academy for Africa with aim of developing the capacities of the employees and industry within the Africa continent”

Continent Worldwide Hotels operates about 75 hotels globally in Europe (France, Russia, Georgia and Turkey), Middle East (Bahrain), Asia (India, Honk Kong, Indonesia, Bangladesh and Uzbekistan), China and the United States of America.

About Continent Hotels & Resorts Worldwide Continent Hotels & Resorts Worldwide is an innovative and progressive integrated hospitality management, franchisor and development company, with a focus on mid to upscale hotels and resorts that are intelligently designed and operated for the professional and leisure needs of the business traveller, while offering a fresh perspective on hospitality.

Continent Worldwide Hotels brands include Continent Hotels, Ancyra Inns & Hotels, Budgetel, and Lofty Collection for independent standing hotels that operate under the same Core Values in order to provide guests a great stay at a great value every time.

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