GOOD PEOPLE, BAD PRODUCT - Paul Ukpabio's Blog

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Thursday 23 August 2018

GOOD PEOPLE, BAD PRODUCT


They were lovely people. Polite, civil, courteous and well mannered. Be sure of a warm reception from them and also be sure that your countenance will lit up whenever you go to their store.

However, these people baked and sold products low quality products. Most times, when you cut through their bread, it will not be evenly baked inside.

Their store was always clustered with baking pans littered everywhere and the ambience always carry a dampy unpleasant smell.

A new bakery opened up two streets away from these pleasant couple and despite these couple's niceness and sincerity, almost all their 'loyal' customers moved to the second bakery without any form of marketing from the newly opened store.

Of course the new bakers were less warm but they had good customer service and above all,their product was excellent.

There store was always neat and the smell was very pleasant to the olfactory nerves.

They won the loyalty of people with a combination of their quality product and great customer service.

Good character, top notch customer service combined with an excellent product will sell anytime.

A successful business isn't run on charity, it is built on quality and credibility.

Good day all.

ZOE OLUWABUSAYO IS A PRINCIPAL PARTNER AT ZOE&PHIL


PHOTO CREDIT: PIXABAY

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